TV Guide Magazine’s Special Interest Publications (SIPs) have been developed to provide exclusive content magazines for select partners. These 88-page stand-alone issues are completely dedicated to a specific topic, and are available for purchase at newsstand and through special orders during key time periods throughout the year.
Approximately 400,000 copies are printed and distributed via:
- Direct sale online and via phone orders
- Newsstand distribution at checkout (retailers where TV Guide Magazine is sold)
SIPs are heavily promoted in TV Guide Magazine and online via house ads and editorial integrations. In 2010, TV Guide Magazine published these successful SIPs:
- Nascar 2010: The Ultimate Insider’s Guide
- Comic-Con Special Collector’s Issue
- Inside the NFL: Special Collector’s Edition
- Hannah Montana: The Ultimate Guide
2011 SIP Schedule
Nascar February 2011
MLB April 2011
Comic-Con July 2011
NFL September 2011
...Check back for additional special issues!
For more information, contact David Fishman at 212.852.7354